Avoid Information Overload Using Twitter

Nov 29, 2012 facebook, hootsuite, information overload, 0 Comments
Using Twitter doesn't have to be overwhelming!


People all over the world are using Twitter to keep in touch with friends, family and business associates. The face of networking has been changed thanks to social media sites such as Facebook and Twitter. Twitter has revolutionized the way businesses connect to their customers and how everyone receives their news. It is not uncommon for major news and social announcements to make it onto a Twitter stream before it even hits mainstream media.

Many people have multiple accounts, so they can balance both their private and professional lives. Keeping track of these multiple accounts can be difficult. But there are several third-party applications that will help you manage your multiple accounts and keep you from drowning in the deluge of information that Twitter produces. These management tools are there to help you.

Hootsuite

This valuable application will allow you to connect all of your social media sites, including Facebook, Twitter and Google+, so you can read them all in one place. Hootsuite also allows you to create one post and send them to all of your social media sites, so you don’t need to waste time re-posting the information in multiple locations.

This program is easy to understand and simple to use. It only takes a few minutes to connect all of your social networks to this web-based Twitter client. Each social network appears as a different tab so it is simple to navigate between them, and the separate tabs avoid confusion about what is posted on which network.

With Hootsuite you can control what you want to see from each social network. The Premium account is perfect for businesses, as it allows them to create their own customized reports so they can better manage marketing campaigns.

BASIC ACCOUNT (free)

  • Connect up to 5 social networks
  • Monitors up to 10 Twitter streams
  • Simple to retweet across your entire social media
  • Ability to mark favorite tweets
  • Manual or automatic refresh on all streams
  • Simple file sharing
  • Message scheduling
  • Shortened URLs
  • Mobile capability

PREMIUM ACCOUNT (all the above, plus the below features for a limited cost)

  • Unlimited RSS streams
  • Unlimited social network connections
  • Addition of team members
  • Bulk message scheduling
  • Unlimited status history
  • Integration of Google Analytics

Tweetdeck

Tweetdeck is an application owned by Twitter and it also connects your social media networks. This program allows you to post your updates across your social network.

One major advantage Tweetdeck has over its competition is that it allows you to monitor, and post to, multiple Twitter and Facebook accounts, which is fantastic for those trying to keep personal and business lives separate.

This application arranges information into multiple columns. Each column can be set to monitor specific parameters such as a group of friends, keywords, direct messages, or new followers.

The basic user may find this program intimidating, but this is the perfect social media interface for the power Twitter user. It will take a while to tweak your settings and parameters, but once you get the hang of it, you probably won’t use any other Twitter application.

PROS

  • Free — Is anything better than that?
  • Connect social networks
  • Simple to retweet across your entire social media
  • Ability to mark favorite tweets
  • Manual or automatic refresh on all streams
  • Simple file sharing
  • Message scheduling
  • Shortened URLs
  • Mobile capability
  • “Tweet shrink,” which helps shorten your sentence to comply with the 140 character limit.

CONS

  • Limited keyboard shortcuts
  • Too many options for the standard user
  • Small font, difficult to figure out how to increase it

Useful Tools

Along with the above interfaces, which will help you manage your accounts, there are other smaller add-ons that are perfect for the modern business person or the budding socialite.

TweetBeep
This little program allows you to create an alert that will be sent hourly in an email. It can monitor your streams for keywords, mentions or web addresses.

TwitterLocal
This is fantastic for the traveler. Enter a city and country into the program and you will automatically receive feeds from people in that location.

Twitrounds
Sick of staring at the same old background on your Twitter interface? This site offers hundreds of easy to install backgrounds for your Twitter account.

Information Overload

Social networks offer a virtual networking community and Twitter is one of the most widely used social networks out there. Twitter allows us to digest the world in small bite-sized chunks. The problem with using Twitter is that those bites frequently come at us too fast to digest, and we risk choking on information overload. These tools allow you to manage Twitter to prevent overload and maximize the potential of your social network.


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A lost Canadian that woke up one morning and found herself in the U.S. with a husband, child and a mortgage. April is a gear head and a geek that loves tinkering with cars and computers; but strangely the two never meet as she likes to keep her 1940 Oldsmobile in its all original state and her computer updated and running sweet.

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