Yahoo Partners Up With Mozilla, Replacing Google as Search Partner
Mozilla announced Wednesday that it is partnering with Yahoo as their search partner, replacing Google. That means Mozilla’s Firefox browsers will refer users to Yahoo!’s search engine, instead of Google.
Reports indicate that Mozilla generated about 90 percent of its revenue from sending users to Google’s search engine over the past six years.
“In evaluating our search partnerships, our primary consideration was to ensure our strategy aligned with our values of choice and independence, and positions us to innovate and advance our mission in ways that best serve our users and the web. In the end, each of the partnership options available to us had strong, improved economic terms reflecting the significant value that Firefox brings to the ecosystem. But one strategy stood out from the rest.” — Mozilla CEO Chris Beard
Beard also said in a blog on Mozilla.org that Firefox users search the web more than 100 billion times per year, and this choice was about “choice and independence.”
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